As a native Italian, Domenico began his career at Saatchi & Saatchi, Rome. Twenty-five years ago, he bid farewell to the Coliseum and headed for the Big Apple, continuing his advertising career at Ogilvy & Mather, kirshenbaum bond & partners, Lowe Worldwide all in New York where he worked on esteemed brands such as Jaguar (Global), Ford Motor Company (Global), Motorola and Kodak, LVMH, Hennessy, BMW, Volvo, NetJets, Moët & Chandon, Sharp, Panasonic, Citibank and many others . Today, Domenico has created one of the most innovative offerings in the industry with his now 10 year-old company People Ideas & Culture and CY&N by PI&C (the film content production arm), a modern, progressive company using creativity to redefine how solutions are brought to clients in the 21st century. Now his eyes for the future are on his mother land: Italy with the new PI&C Europe office in Milan. Domenico is a film director and photographer. He started directing half way through his long advertising career and has created TV commercials for brands like Wyndham Hotels, Zonin, Castello del Poggio,, Pasta Garofalo, amongst others. He has also directed multiple branded content series for clients like Smemoranda, FIR Italia, Conrad Hotels, Waldorf Astoria Worldwide, New Holland and Zillow. He is now in production with new short films sponsored by multiple brands. Over the past few months, Domenico has finally decided to accept the big jump into feature film directing. He has just been signed to direct his first feature film “7 Days” by UPL Productions in Melbourne. Scheduled to be filmed in Australia at the end of 2018/early 2019. Domenico has a Master of Arts in Public Communication from American University in Washington D.C. He has been considered for years a future thinker of this business and has been a speaker at several communication conferences, judge at various creative awards, and lectured at universities including Yale Graduate School of Business, NYU Stern and Columbia University. He is also a TEDx speaker. He is on the board of the Miami Ad School. He lives in Dumbo and Milano way too close to both PI&C’s offices.